PRAGUE – With effect from March 4, 2014, Citibank is issuing a new credit card in cooperation with MALL.CZ, one of the largest internet shopping gallery in the Czech Republic, thus expanding its credit card portfolio, which is currently the broadest on the Czech market. One of the principal benefits of the Citi MALL.CZ contactless credit card designed specifically for the customers is the convenience of applying for the card online through the MALL.CZ website. In addition, the cardholders may spread out their purchases on MALL.CZ in installments without a surcharge as well as gaining 2% of the value of the purchase for every transaction with the card up to a total of CZK 1,000 per month
“Thanks to our cooperation with MALL.CZ, Citibank is introducing an innovative product with a leading e-commerce partner in the Czech Republic, providing customers convenience, flexibility and security to shop online,” says Luděk Mráz, Citi Business Development Head.
Radek Sedlář, Citi Head of Digital Bank for the Central European Region, added: “We believe that Citibank’s clients shopping at MALL.CZ will appreciate all the benefit and services that the Citi MALL.CZ credit card offers. One of the key benefits is the installments for which purchases at MALL.CZ in excess of CZK 2,000 can be distributed over 12 to 24 months without any surcharge.”
Another key benefit for customers is that as a default feature, the Citi MALL.CZ credit card is issued with the contactless technology embedded and with the activated 3D Secure service that enables safer payments online using a special one-off code sent to the cardholder’s mobile handset. In addition to the credit card, clients get a free contactless payment sticker that they can affix, for instance, to their mobile phone and use for payments for purchases worth up to CZK 500 without having to enter their PIN. Payments for higher amounts using the contactless payment sticker are also possible but require entering the PIN.
“What we wanted for our customers was a card tailored for online purchases, which this card delivers. We designed the credit card ourselves. Our collaboration with an institution as renowned as Citibank gives our customers assurance that this is a serious financial product that can help them to make real savings while shopping comfortably and, what’s more important, securely,” says Tomáš Jeřábek, Sales Director, MALL.CZ.
“As the case is with all holders of all Citi credit cards, the Citi MALL.CZ cardholders can also benefit from up to 25% discounts with the partners of the Citi Club program all over the Czech Republic,” adds Mr. Sedlář. Over the five years of the program’s existence, the number of its partners has grown to currently more than 400 and saved more than CZK 44 million for the Citi credit cardholders. Discounts can be obtained from more than 1,200 merchant and service provider points of sale in retail, catering and travel all over the Czech Republic.
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