Xerox will strengthen communication in collaboration with EMD consultants
20.06.2014Company: Amcham
Xerox has chosen EMD consultants team for cooperation in the field of public relations services .
The main objective of PR campaigns in 2014 will be further strengthening of the perception of the brand Xerox as an innovative and technological leader that offers comprehensive effective solutions in printing and document management. Communication will primarily focus on segment B/B. Collaboration emerged from the open competition that took place in December last year and was attended by five agencies.
"We are honored that we can once again after many years continue on cooperation with Xerox, which is one of the strongest brands in the world. Years ago, some of our consultants worked for this brand in several countries of Eastern Europe. Since that time went the entire market of printing and document management through many developments. Therefore, it will be for our team an interesting challenge to find new ways to further promote and develop the Xerox brand in these new conditions, "said Milan Deutsch, director of EMD consultants.
