SHOPPER ACTIVATION MANAGER OTC / DELU
2013-02-14
For our VIP client, original pharmaceutical company, we are searching for Shopper Activation Manager OTC.
The person will be responsible for preparation and perfect implementation of shopper activation plans at the channel/customer level with focus on category growth and channel/customer specifics. The parts of responsibilities are also:
* selecting, designing & implementation shopper marketing tools: non-price promotions, customer programs, POS solutions
* preparation of shopper activation plan per channel/customer in close collaboration with KAM/NKAM/consumer activation team based on understanding shopper/customer/chain specifics (promotional policy and calendar, role of the category, shopper characteristics).
The suitable candidate will have:
* University Degree
* Previous shopper marketing experience
* Previous experience with trade marketing
* Knowledge of pharmacy area (chains) is an advantage, but not necessary
* Excellent organisation, communication, collaboration and influencing skills
* Excellent project management skills
* Fluent English (verbal and written) is a must
* Extensive knowledge of PC usage
* Sales experience would be an advantage
The chosen candidate will get the chance to join prestigious pharmaceutical company with future career growth.
In case of interest please send your CV to Lucie Deržáková at derzakova@hays.cz
